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Early results will spur commercial interest in McLaren - Brown
McLaren has secured several new partnerships for 2018, but a significant performance boost would only create more commercial interest says Zak Brown. The Woking-based outfit recently announced a major sponsorship agreement with Dell Technologies, and Brown expects a few more deals to be put in place before the season gets underway in Melbourne next month. The McLaren boss is generally happy with the state of the team's affairs, but if it succeeds in moving up the field in a big way at the outset, its commercial prospects will also enjoy an upswing. "Everything commercially is going really well," Brown told Motorsport.com. "We announced Dell, so we are now three announcements...
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