News Details
F1 commercial boss lays out plan and priorities
XPB Images
Formula 1's new commercial boss Sean Bratches has laid out a plan covering key areas which require immediate attention as the sport enters a new era. A former N executive, Bratches spoke with CNN about Formula One Group's vision and its top priorities. "There are four real things I am going to focus on," he said. "One is the brand – the brand is the entry-point for any company, any brand, any sport. And we are going to work to understand the brand. "We are going to polish it, we are going to elevate it. It is going to be really central to what we do. That will allow us to enter new market places. "It will allow us to take out of the market...
Full Story »
Full Story »
You May Also Be Interested In...
Who is Sean Bratches?
The world of Formula 1 is very familiar with Ross Brawn, while Chase...
9y ago from GrandPrix247.com
Liberty chief lays out four-point plan to lift F1
Formula 1's new commercial chief has revealed the four key areas that are...
9y ago from Motorsport.com
Ecclestone era F1 is over, now the...
F1 News Ecclestone era F1 is over, now the Liberty/Brawn/Bratches era...
9y ago from Formula1Blog.com
Ross Brawn and Sean Bratches hired as Formula One...
Liberty Media have confirmed that Ross Brawn and Sean Bratches will join...
9y ago from FormulaSpy.com
Elsewhere On The Network
Popular On MGPToday.com
Luca Marini leads the way in first Le Mans MotoGP...
Honda rider Luca Marini topped the timesheets in the opening MotoGP free...
3h ago from MotorsportWeek.c...
Who is Jonas Folger: A forgotten man returns to MotoGP
No description available...
11m ago from Motorsport.com
2026 MotoGP French Grand Prix – How to watch,...
No description available...
6h ago from Motorsport.com
Liberty Media reports MotoGP’s revenue and losses...
No description available...
20h ago from Motorsport.com
Popular On IndyCarToday.com
Alex Zanardi: The man whose name is a synonym for...
No description available...
14h ago from Motorsport.com
Conor Daly tops Indy 500 test with 225mph lap on...
No description available...
14h ago from Motorsport.com
How to watch IndyCar 2026 Indy GP: Weekend schedule,...
No description available...
17h ago from Motorsport.com
Graham Rahal “not a fan” of new rule allowing...
No description available...
1d ago from Motorsport.com
Popular On TotalWRC.com
Dani Sordo questions “stupid” WRC tyre rules amid...
No description available...
51m ago from Motorsport.com
WRC Portugal: Hyundai on top as overnight leader...
No description available...
1h ago from Motorsport.com
Oliver Solberg snatches early advantage in Portugal
Oliver Solberg made a strong start to Rally de Portugal, ending...
7h ago from MotorsportWeek.c...
Oliver Solberg grabs Rally Portugal lead as Hyundai...
No description available...
17h ago from Motorsport.com
Popular On GunnersToday.com
Arsenal latest: 'Fair bit to do' - Timber and Merino...
No description available...
31m ago from SkySports.com
Arsenal defender Gabriel Magalhaes responds when asked...
Arsenal defender Gabriel Magalhaes has made his feelings clear about...
2h ago from SportsKeeda.com
'Difficult to predict' – Howe won't rule out...
Newcastle United manager Eddie Howe has not done much to play down talk of...
2h ago from CaughtOffside.com
Comments
Hottest News
F1's V8 plan proves drivers have won FIA regulation argument
FIA president Mohammed Ben Sulayem has said the... Read More »
1h ago from GPFans.com
McLaren identifies ‘quite smart' Red Bull F1...
McLaren has identified a part of the RB22 that... Read More »
41m ago from MotorsportWeek.com
McLaren shut down Lewis Hamilton claim
McLaren enjoyed a notable step forward in... Read More »
1h ago from RacingNews365.com
