News Details
New Formula 1 logo revealed
Formula 1 chiefs have unveiled the sport's new logo, and explained why grand prix racing needed to get rid of the iconic mark it has used for the past 23 years. Shortly after the podium ceremony for the season finale in Abu Dhabi, F1 revealed the new much simpler design that will be used from the start of the 2018 campaign. F1 commercial chief Sean Bratches said that the decision to change the logo had come about because the old design was not useful for modern digital platforms – nor merchandise. And he said grand prix racing had to follow the example of other worldwide brands – like Coca-Cola – that had simplified their brands to make better use of the digital era. "You...
Full Story »
Full Story »
8y ago from Motorsport.com
0
You May Also Be Interested In...
F1 logo change?
F1 News F1 logo change? Formula1blog.com Podcast #551 – The...
8y ago from Formula1Blog.com
FIA in favour of Liberty's new F1 logo
Liberty Media’s decision to change Formula 1’s logo has received the...
8y ago from Motorsport.com
Formula 1 unveils new logo at season finale in Abu...
Formula 1 has unveiled its new logo during the 2017 season finale in...
8y ago from MotorsportWeek.com
F1 logo change in the interest of the sport - Todt
Ahead of the unveiling of Formula 1's new logo, FIA president Jean Todt...
8y ago from F1i.com
Elsewhere On The Network
Popular On MGPToday.com
VR46 an option for Pedro Acosta, but priority is a...
No description available...
14h ago from Motorsport.com
Can Aprilia dethrone Ducati in the 2026 MotoGP title...
The conclusion of the 2025 MotoGP season saw an unprecedented level of...
17h ago from MotorsportWeek.c...
Aprilia reveals 2026 MotoGP bike for Marco Bezzecchi...
No description available...
20h ago from Motorsport.com
Aprilia Racing presents 2026 MotoGP livery
Aprilia Racing kicked off 2026 by unveiling its newest MotoGP livery in...
20h ago from MotorsportWeek.c...
Popular On IndyCarToday.com
Long Beach to bring in new leadership for iconic event
Organizers of the annual Grand Prix of Long Beach event have announced...
12h ago from MotorsportWeek.c...
Grand Prix of Long Beach set for leadership change
No description available...
13h ago from Motorsport.com
Pato O’Ward joined by F2 champion in McLaren F1...
McLaren has announced its driver development program lineup for 2026,...
14h ago from MotorsportWeek.c...
Kucharczyk set for 2026 Indy NXT run with HMD
No description available...
1d ago from Motorsport.com
Popular On TotalWRC.com
Dakar 2026, Stage 11: Mattias Ekstrom leads Ford...
No description available...
19h ago from Motorsport.com
Dakar 2026, Stage 10: Mathieu Serradori wins as Nasser...
No description available...
1d ago from Motorsport.com
Popular On GunnersToday.com
Competitive tension is no bad thing
Morning all, happy Friday to you. There's an early Mikel Arteta press...
1h ago from Arseblog.com
'I didn’t think he had it in him' - Jimmy Floyd...
Former Chelsea hitman Jimmy Floyd Hasselbaink has said that he had doubts...
12h ago from SportsKeeda.com
Berta eyes bold move, Arsenal poised to trump rivals...
Arsenal are very interested in signing the Rennes defender Jeremy Jacquet....
11h ago from CaughtOffside.com
Nottingham Forest vs Arsenal Prediction and Betting...
The Premier League is back in action with another round of matches this...
12h ago from SportsKeeda.com
Comments
Hottest News
In photos: Racing Bulls reveal modified F1 2026 livery
Racing Bulls has become the first team to show... Read More »
3h ago from RacingNews365.com
Red Bull pulls cover off 2026 F1 livery in glitzy Detroit...
Red Bull has become the first F1 team to pull... Read More »
3h ago from MotorsportWeek.com
Red Bull Racing unveil livery of their 2026 Formula 1 car,...
During an event held in Detroit, Red Bull Racing... Read More »
3h ago from GrandPrix247.com
