News Details
F1 struggles hurt Ferrari brand power?
On-track struggles in formula one have hurt fabled Ferrari's brand power, according to a study by asset valuation company Brand Finance. Last year, Ferrari retained its post as the most powerful brand in the world, but a newly-published list shows that toy company Lego has made an overtaking move. "Ferrari has been slipping since the end of the Schumacher era but it's really fallen as the F1 team has done badly" in 2014, said branding expert Robert Haigh, according to the Telegraph. "They've also ended their cap on the amount of cars they produce so people don't see it as being so exclusive anymore," he added.
Full Story »
Full Story »
10y ago from GrandPrix.com
0
You May Also Be Interested In...
F1 struggles hurt Ferrari brand power – study
On-track struggles in formula one have hurt fabled Ferrari's brand power,...
10y ago from ThisIsF1.com
Failure in F1 has negative impact on Ferrari brand
On-track struggles in Formula 1 have hurt Ferrari's legendary brand...
10y ago from GrandPrix247.com
Honda seeking to show ‘true values’ with F1 return
The President and Chief Executive Officer of Honda Motor Co., Ltd...
11y ago from TheCheckeredFlag....
Alonso: We want to win, I came here to win
McLaren-Honda and Fernando Alonso are starting to play down its chances...
11y ago from GrandPrix247.com
Elsewhere On The Network
Popular On MGPToday.com
Carlos Ezpeleta: 'We are in hurry to lay foundations...
No description available...
9h ago from Motorsport.com
How Jorge Lorenzo is pushing Maverick Vinales beyond...
No description available...
1d ago from Motorsport.com
Ducati will continue racing its unbeatable 2024 engine...
No description available...
2d ago from Motorsport.com
Joan Mir: ‘Everyone cannot sleep’ because of 2027...
Joan Mir suggested that rumours about the 2027 MotoGP rider market are...
3d ago from MotorsportWeek.c...
Popular On IndyCarToday.com
Understanding IndyCar's new deal with Chevrolet and...
No description available...
1h ago from Motorsport.com
Honda confirms early discussions for 2028 factory...
Honda, one of two engine manufacturers that supply IndyCar, has confirmed...
4d ago from MotorsportWeek.c...
Romain Grosjean returns to IndyCar with full time seat...
Dale Coyne Racing has made public its plans for the 2026 IndyCar season,...
3d ago from MotorsportWeek.c...
Romain Grosjean returns to IndyCar, signs with Dale...
No description available...
3d ago from Motorsport.com
Popular On TotalWRC.com
Hyundai “realistic and optimistic” in mission to...
No description available...
10h ago from Motorsport.com
Oliver Solberg “didn’t deserve more than P4”...
No description available...
1d ago from Motorsport.com
Elfyn Evans wins Swedish showdown
Elfyn Evans and Scott Martin clinched victory on Rally Sweden which ended...
1d ago from MotorsportWeek.c...
WRC Sweden: Elfyn Evans storms to victory as Toyota...
No description available...
1d ago from Motorsport.com
Popular On GunnersToday.com
Wolverhampton Wanderers vs Arsenal Prediction and...
Wolverhampton Wanderers will host Arsenal at the Molineux on Wednesday in...
25m ago from SportsKeeda.com
Player ratings: Arsenal 4-0 Wigan
Arsenal advanced to the last 16 of the FA Cup with a convincing win over...
25m ago from FreshArsenal.com
Report: Arsenal target versatile Spanish defender who...
Arsenal’s summer recruitment drive is already taking shape, and one of...
8h ago from CaughtOffside.com
Arsecast Extra Episode 681 – 16.02.2026
Welcome to another Arsecast Extra, the Arsenal podcast, with myself and...
9h ago from Arseblog.com
Comments
Hottest News
Breaking: Red Bull chief designer steps down on eve of F1...
Red Bull has confirmed the departure of its chief... Read More »
1h ago from RacingNews365.com
Aston Martin make radical choice ahead of second Bahrain F1...
F1 testing resumes this week from the Bahrain... Read More »
4h ago from RacingNews365.com
Lewis Hamilton breaks silence on Riccardo Adami...
F1 superstar Lewis Hamilton has opened up on his... Read More »
1h ago from GPFans.com
