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Cadillac unveils bold black‑and‑white livery in landmark Super Bowl reveal

In a moment that blended motorsport ambition with mainstream cultural spectacle, Cadillac unveiled the livery of its first-ever Formula 1 challenger during a national TV spot at Super Bowl LX. The reveal marks a defining milestone for the American outfit, which will join the grid in 2026 as Formula 1’s 11th team. The dramatic debut — broadcast to an audience expected to exceed 130 million — was followed minutes later by a live unveiling in New York’s Times Square, where crowds gathered to see a full-scale replica of the car illuminated against the iconic backdrop of digital billboards. A livery built on contrast and identity Cadillac’s maiden F1 car features a striking dual-color...
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1h ago from F1Technical.net 0
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